CHORD: Mitie's Race
and Ethnicity Network
Client: Mitie
Brand Identity, Creative Direction, Print and Design collateral, Event Management, Co-Chair, Strategic Planning
‘Diversity Makes Us Stronger’ is one of Mitie’s key values that needed a new strategy, a new team, and new goals to successfully transfer Mitie's key values throughout the business.
It needed active co-chairs to really push for change in the senior leadership teams through strategic planning, raising awareness, awareness campaigns and continuous engagement.
An Evening with CHORD
Involement
As a co-chair and Head of Creative for the network, my role was to identify challenges as a network and create various channels to target our audience with the biggest impact possible to make the necessary change.
